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Ownership

This is our company. We accept personal responsibility, and accountability to meet business needs.

Passion For Winning

We all are leaders in our area of responsibility, with a deep commitment to deliver results. We are determined to be the best at doing what matters most.

People Development

People are our most important asset. We add value through result driven training, and we encourage & reward excellence.

Consumer Focus

We have superior understanding of consumer needs and develop products to fulfill them better.

Team Work

We work together on the principle of mutual trust & transparency in a boundary-less organization. We are intellectually honest in advocating proposals, including recognizing risks.

Innovation

Continuous innovation in products & processes is the basis of our success.

Integrity

We are committed to the achievement of business success with integrity. We are honest with consumers, with business partners and with each other.